The Surprise in Love Scenario’s Audience Demographics

Love Scenario has become a surprise hit, topping the charts for more then 20 days.

Everyone noted the consistently high number of Unique Listeners and high percentage of male listeners on Melon – both uncommon for an idol boy group.

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But there is also another phenomenon going on with Love Scenario as it is slowly becoming evident that the song has captured the hearts of a demographic not listed on the Melon chart.

There is a growing number of babies, toddlers and little kids jamming to Love Scenario in South Korea.  iKON seems to have captured the hearts of the purest demographic out there.

Special thanks to @ikinghanbin for collecting all those videos of little kids, check out their thread it is chock full of little cuties singing and dancing to Love Scenario.

Enjoy this amazing compilation of  little kids appreciating Love Scenario.

Video credit:Bamboo Phatht

iKON recently surpassed 100 hourly Perfect All Kills after taking back the top spot from newly released hits on the Korean Charts in their 3rd week of charting. An unprecedented achievement!

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Director B.I strikes again with new video of iKON

iKONICs are no strangers to leader B.I’s editing skills, from his oversaturated selfie filters, to the short videos of him and the members messing about. It seems since the opening of iKON’s personal Instagram accounts, B.I now has ample opportunity for his hobby: embarrassing his members.

In his most recent post, B.I is seen filming as Yunhyeong loses a round of rock, paper, scissors, which leads to him having to bare his butt and get smacked.

The video is censored while chaos ensues, and returns for some quality editing skills from Director B.I as Yunhyeong accepts his punishment.

The video can be seen here.

 

iKON members were also enjoying the post, with member Jinhwan commenting soon after.

 

This is one of many of B.I’s works, Some videos of the same style have popped up on their shared Instagram account in the past. We hope to see many in the future!

 

Feature image credit: shxxbi131