Bobby’s Deeply Personal Runaway MV Teaser (+Love and Fall Listening Party!)

Bobby lonely
screenshot credit: sokismom

We apologise that this is late but we had a LOT of thoughts!

Earlier today the Video Teaser for “Runaway,” the second title track on Kim Bobby’s first solo album “Love and Fall” was released by YGE making an emotional mess out of all of us.

We knew this album was going to be an intimate look at not so much Bobby the stage eating monster rapper but at Kim Jiwon the artist behind him ~ knowing and seeing, however, are two different things.

From the Teaser’s opening with a Biblical verse, essentially a cry for help that is also a reflection of Bobby’s deeply spiritual side, you realize immediately that we are getting access to a Bobby we’ve only seen glimpses of from behind the scenes.

screenshot credit: sokismom

From Bobby perched high on an overpass in his adopted hometown of Fairfax, VA, a pair of sneakers dangling beside him which we later see engulfed in flames – to Bobby running in slow motion through an overlapping image of himself and cars with lighted headlights literally rain down above him –  The Runaway teaser packs an emotional as well as visually stunning wallop for something that’s just 32 seconds long.

falling cars screenshot credit: sokismom
Strong images of alienation, solitude  and even desperation followed by the refrain of wanting to run away in Bobby’s soulful, raspy vocal accompanied by simple guitar chords leaves you with a melancholic feeling and a desire for more that is perfect for the incoming colder seasons.

It had a big impact on our team and as can be imagined it has had a big impact on fans.

Screencap Cr: Indigo Radio
In a Naver article Bobby is quoted for saying:


Anyone can relate to the story of Runaway. I don’t think there is anyone who has not felt at some point overwhelmed by life’s responsibilities and wanted to get away from it all even if it’s just for a little bit.

Anyone who knows Bobby’s journey from a lonely 14 yr old who came to Korea on his own to pursue his dreams and save his family from financial struggle – anyone who has watched his fights, his failures, his victories and his continuing struggle can understand why Bobby would sometimes want to run away.

It’s not even his first time writing about how hopeless the quest and heavy the burden is of the path he chose.

In the end Bobby didn’t run away. He hung in there and battled and thanks to that we get to see the man he is becoming today and we will soon hear his heart.

He’s going to make us all cry and I cannot wait.

The ball is already officially rolling on the arrival of Love and Fall as today Bobby sat in with members of the Press for a Listening Party!

We’re already seeing and hearing good things XD

Finally on D-Day lucky fans will get to join the audience for the V-Live Countdown happening with Bobby!

Foreign Friends in foreign lands are not as lucky but let’s all tune in for the VApp Countdown  Live on Sept 14th at 6pm KST and give Jiwon all our love!

We know he deserves it!


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